We caught up with King’s chief creative officer, Sebastian Knutsson, to find out more about how the company went about developing a follow-up not just to a game, but to a phenomenon. The answer King has come up with is Candy Crush Soda Saga – a sugary sequel that remains true to its predecessor while providing some significant twists on that winning formula. Having topped the charts as the most downloaded game on Google Play in 2014, King’s match-three puzzler is no stranger to record breaking accolades.Īn intoxicating cocktail of addictive gameplay and first-class level design made Candy Crush Saga an instant hit - so how do you match the success of a game that’s become so pervasive, it may as well come pre-installed on all devices? Say the phrase “most popular puzzler ever” and tradition dictates that the words “candy,” and “crush” must follow shortly after.